At the 2019 CMAs, Redbird Claims Best Content Marketing Program in Retail
Changing Retail Marketing — and More!
We’ve been working closely with our clients to expand how they create and distribute their content, and one particular client – California Closets – has consistently given us a wide runway to be courageous with their brand storytelling. It paid off! At the 2019 Content Marketing Awards, Redbird and California Closets won Best Content Marketing Program in Retail, and we were finalists in the Best Print Publication category.
- Best Content Marketing Program in Retail — Winner
We were challenged to create an immersive brand experience for California Closets’ mobile showroom along with creative assets for the brand’s 120+ franchised showrooms. While the creative needed to be welcoming, informative, and brand forward, we also needed to give the many franchisees the ability to easily implement the program on their own with an easy-to-follow guide. Learn more about this project.
- Best Print Publication — Finalist
After winning Best Print Publication as well as Project of the Year in 2018 for Ideas of Order, Volume 1: The Answers Issue, we were thrilled to be named as finalists for the brand’s second volume of the magazine — The Joy Issue. With print publishing being one of our first true loves, we’re thrilled to continue utilizing this medium for our clients to improve long-term ROI for our clients. Learn more about our print capabilities.
The Content Marketing Awards are annually hosted by the Content Marketing Institute in Cleveland, Ohio. The award ceremony is the largest, longest-running content marketing award program in the world.
We’re so grateful for the continued recognition of our work from the Content Marketing Institute and for the beautiful, long-standing partnerships we have with clients like California Closets.